MicroStrategy yesterday reported that it had purchased 12,222 Bitcoins for $805.2 million in the second quarter and introduced a new key performance indicator (KPI) for its Bitcoin strategy.
As of July 31, the company’s total Bitcoin holdings stood at 226,500, acquired at a cost of $8.3 billion, or $36,821 per Bitcoin.
The company’s BTC yield for the year-to-date period is 12.2%, and it aims to achieve a yield of 4% to 8% annually over the next three years.
BTC yield is a measure of the change in the ratio of MicroStrategy‘s Bitcoin holdings to its diluted shares outstanding, which includes all actual and potential shares.
The company believes this KPI can provide insight into the success of its strategy to acquire Bitcoin using shares of its common stock or other convertible instruments.
